India's leading performance content studio

Scroll-stopping content.
ROAS-moving results.

factor6 is a UGC and performance content studio for D2C and digital-first brands — built to turn a media budget into a stack of ads that actually convert.

Start a project See the work
INCREASED ROAS•LOWER CAC•IMPROVED HOOK RATE•HIGHER CTR•FASTER CREATIVE TESTING• INCREASED ROAS•LOWER CAC•IMPROVED HOOK RATE•HIGHER CTR•FASTER CREATIVE TESTING•
5000+
UGC & performance videos shipped
60+
D2C & digital-first brands
4.8x
Average creative-side ROAS lift
7 days
Typical script-to-delivery turnaround
What we do

Two engines. One goal —
ads that earn their spend back.

01

UGC content

Creator-shot, brand-briefed videos that feel native to the feed — testimonials, unboxings, demos and comparisons, scripted around what actually gets a thumb to stop.

Creator sourcing Scriptwriting Raw + edited cuts
02

Performance creative

Ad-ready edits built for Meta and TikTok — hook-led structures, pattern interrupts and CTAs, produced in volume so your media team always has a fresh variant to test.

Hook testing Static + video ads Iteration at scale
03

Studio production

In-house shoots for brands that need more control — set, talent, product styling and sound handled end to end, delivered ready to launch.

Studio shoots Talent casting Sound & motion
Who this is for

Built for brands that
treat creative like a growth lever.

A good fit if you're...

  • Running paid media on Meta, YouTube or Amazon and need fresh creative every week
  • A D2C or digital-first brand tired of one ad carrying the whole budget
  • Trying to lower CAC without just cutting spend
  • Open to testing hooks and formats, not just polishing one "hero" video

Probably not, if you're...

  • Looking for a single brand film with no performance goal attached
  • Not running any paid media yet
  • Expecting one video to work forever with no iteration
Industries served

Different categories.
Same obsession with performance.

Skincare & Beauty

Routines, actives and honest before/afters that don't feel staged.

Nutrition & Wellness

Real-use content for supplements and everyday health brands.

Home & Living

Decor and lifestyle pieces styled for the feed.

Kids & Family

Comfort, safety and trust-led storytelling for parents.

Fashion & Apparel

Fit, feel and try-on content built for conversion.

Mobility & EV

Explaining new categories to first-time buyers, fast.

Apps & Digital Platforms

Onboarding, feature and social-proof content for dating, fintech and consumer apps.

Selected work

Built for the scroll,
not the boardroom.

Media & Publishing
Times of India
Times of India · Performance creative
Media & Publishing
Young Minds
Times of India · Performance creative
Media & Publishing
The art of storytelling
Times of India · Performance creative
Media & Publishing
Read. Think. Lead.
Times of India · Performance creative
Media & Publishing
Made for the feed
Times of India · Vertical cut
Dating app
Swipe with intent
TrulyMadly · Creator UGC
Dating app
Not another dating app ad
TrulyMadly · Creator UGC
Dating app
Real people, real matches
TrulyMadly · Creator UGC
Watches
Phantom 2.0
MNMLST · Product film
Watches
Phantom 2.0 — teaser
MNMLST · Product film
Watches
Sovereign
MNMLST · Product film
Watches
Less, but better
MNMLST · Performance creative
Watches
The March drop
MNMLST · Performance creative
Watches
Built to be noticed
MNMLST · Performance creative
Watches
On the wrist
MNMLST · Performance creative
Watches
Gift season, sorted
MNMLST · Performance creative
Watches
The details, up close
MNMLST · Performance creative
Watches
MNMLST — brand film
MNMLST · Studio production
Furniture
RIO chair
Cellbell · Hook test
Furniture
Gaming chair
Cellbell · Hook test
Furniture
Desire Pro chair
Cellbell · Hook test
Tap a video to play · scroll sideways to see more →
How we work

From brief to
ad account, fast.

1

Brief & strategy

We dig into your product, audience and what's already working in your ad account before writing a single script.

2

Script & cast

Hooks and scripts written for performance, matched with the right creators or studio talent for the brand.

3

Shoot & edit

Content shot and cut into multiple ad-ready variants — different hooks, lengths and CTAs from the same footage.

4

Test & iterate

We track what performs in your ad account and feed it back into the next batch — content improves every cycle.

Platforms we deliver for

Cut for where your
media actually runs.

Meta — Instagram & Facebook
YouTube Shorts
Amazon Ads
Flipkart Ads
Google Performance Max

Brands who've shipped content with us

Meesho
D-Link
SuperBottoms
The Times of India
VI-JOHN
Kuku FM
Cellbell
TrulyMadly
SuperGas
CavinKare
MG Morris Garages
MNMLST
Fine Steel Kitchenware
Wiselife
Leeford
GEV
What clients say

Numbers convince us.
Client feedback confirms it.

"Factor6 didn't just hand us videos — they handed us our best-performing creative of the quarter, twice in a row."
JP
Jaideep Prajapati
RIJAC
More from our clients

"Every UGC video felt real enough that customers stopped asking if the fabric runs true to size — the content answered it for them."

Marketing Team
Cotton Rush

"We needed content that could explain a three-wheeler to a first-time EV buyer in under 15 seconds. Factor6 got the hooks right in the first batch."

Brand Team
GEV

"Our best-performing ad last quarter wasn't a studio shoot — it was a Factor6 UGC video that looked like a friend recommending the product."

Marketing Team
Bamboostan

"Dating app content is hard to get right without feeling staged. Factor6's creators nailed the tone — casual, funny, believable."

Growth Team
TrulyMadly
FAQ

Before you ask,
here's what we get asked most.

How fast can you turn around a batch of content?
Most batches ship in about 7 days from brief to final cuts. If you need a single hook tested urgently, we can move faster — just flag it upfront.
Do you run the ads too, or just make the content?
We're a content studio first — we write, cast, shoot and edit the creative. You or your media team runs it, and we're happy to work directly with whoever manages your ad accounts.
Who owns the footage and final videos?
Everything we deliver is yours to use, edit and repurpose across your channels once the project is paid for — no ongoing licensing needed.
How do you find and vet creators?
Through a creator network we've built and tested across categories, matched to your brand, audience and budget before any shoot is booked.
What's the minimum commitment to work with you?
We take on single test batches as well as ongoing monthly retainers. Most brands start with a small batch to see how the content performs before scaling up.

Got a brand that needs
content that converts?

sourav@factor6.in or fill in the brief — we reply within a day.

Your brief goes straight to our inbox — we reply within a day.